Jewellery

Rings need not come in pairs.

-Me.

As I was reading the morning news just now, I was struck by a train of thought. I was just staring blankly at the Goldheart jewellery advertisement, with this couple and a celestial diamond ring on the woman's wedding hand.And I was just thinking that the picture doesn't really rank high on my "wow" list when it struck me. Why do all jewellery advertisements feature couples? Whether it's for different seasons like Christmas, Valentine's Day...it's always about couples!

I mean there's absolutely nothing wrong about couples, but shouldn't jewellery be featured in a way that shows it goes beyond just a representation of a man's love for his female partner?

A diamond is forever.

Sounds familiar? What about this? Diamonds are girls' best friends.

So I'm thinking why can't jewellery be featured in a way that represents the special bond between friends? Family?

Why can't jewellery be a gift children purchase for their parents?Vice Versa?Or jewellery as a gift from one friend to another? Or jewellery to mark a certain fellowship between friends?Or a bond between family members?

I for one, have at least three rings bought together with three different groups of friends. Though I don't wear them now, I have not forgotten them either. And the rings remind me of the precious times spent with my friends, how we "oohed" and "aahed" over the rings and finally decided to get the same ring, just in different sizes.

What is more is that I know many single and attached females out there who share this idea of purchasing the first diamond for ourselves with our very own paycheck. Our very own diamond.Selected by us, for us.I mean, look at this. Jewellery does not and should not just centre around marital love or love between appropriate partners. And advertisements for jewellery should and must go beyond just featuring couples in love, solitary females skipping around wearing red dresses..even this particular advertisement of a pair of good friends exchanging gifts of jewellery was somewhat ruined by the background of the gifts being wedding gifts. Geez!

We need more posters,more ideas focussed on friends, family, maybe even strangers or acquaintances! Who determined that jewellery can only be bought for someone you know intimately about? In fact, I know that earrings and necklaces are often given as gifts to people you don't know much about. I mean yeah, they are somewhat easier to get as gifts, but it's the thought process that matters, that we should focus on! When one selcets jewellery for another, one will have to think of the recipient of the gift. Whether or not it suits the recipient and all. Even if the result is not what the recipient may have expected, but this is the case where it's the thought that counts.

Wow. That was some train of thought. haha.

A picture of a group of friends walking down the street, or just sitting around a coffee table holding their mugs just flitted by in my mind. A group of friends with rings on their right hands. Rings that need not come in pairs, rings which proclaim freedom, love, and above all, rings which mean something and are represented in cherished moments.